The Rock N Roll Hall of Fame is teaming up with Miller Genuine Draft to promote a artist interviews. "The Craft" series has been a success in Cleveland, but will held in different cities this year to promote the Rock N Roll Hall of Fame in other parts of the country. Aretha Franklin, Robbie Robertson, Mick Jones of the Clash and Grandmaster Flash have participated in the series in the past and all parts of the series are put into the Rock Hall's extensive library.
This years interviewees will include Paul Westerberg in Minneapolis, Aimee Mann in Chicago and Black Francis of the Pixies in San Diego.
"From Elvis Costello to Ben Gibbard, the MGD 'Craft' interview series has already hosted some incredible interviews, and I know these upcoming dates will continue the mission we want to accomplish with this program -- to be the beer that champions great American music," said Randy Ransom, Miller's chief marketing officer. "The stories we have heard -- and the ones we have yet to hear -- illustrate the care these artists take in creating their music, just like the care we take in filtering MGD four times to achieve a smoother, fresher taste."
Warren Zanes, education advisor for the Rock and Roll Hall of Fame and Museum, moderates the events that include intimate performance, interspersed with conversations and stories behind the creation and production of their music.
Westerberg will share his "Craft" September 23 in Minneapolis, Black Francis October 17 in San Diego, and Aimee Mann October 23 in Chicago. "The Craft" artist interview series has already hosted Elvis Costello in Las Vegas, followed by Jim James of My Morning Jacket in San Diego, Patty Griffin in San Francisco and Ben Gibbard of Death Cab for Cutie in Denver. Additional artists and dates will be announced later this fall.
"These upcoming shows feature artists who really illustrate what 'The Craft' artist series is about," said Zanes. "These are the kind of restless creative spirits who always view their next projects as their most crucial projects -- and in so doing, force their own artistic evolutions. In an age when new artists come and go, this class represents the possibilities of the long, inventive, inspired career. We're really excited about the line-up and are looking forward to getting to know each of these folks -- and their work -- on a deeper level."
The events will raise funds for the $35 million capital campaign that will bring a Rock N Roll Fame Library to downtown Cleveland. It is good to see that the organization is getting some widespread attention in other cities and maybe will spur some interest from music fans across the country to come visit our city.
You can view past events of "The Craft" at this website.